10/17/08
Won’t Get Fooled AGAIN (A voter’s guide to seeing through the lies, getting past propaganda, and choosing the best leaders).
By: Joseph H. Boyett
Rating: 4.8 Stars (out of 5)
Reference:  AMACOM, New York, 2008
ISBN-10:  0-8144-0931-8
Publisher’s Website:  www.amanet.org/books/book.cfm?isbn=9780814409312&page=PressRelease
Author’s Website:  www.jboyett.com/index.htm

4/23/08
2011 Trendspotting for the NEXT DECADE.
By: Richard Laermer
Rating: 5.0 Stars (out of 5)
Reference:  McGraw-Hill, New York, 2008
ISBN:  978-0-07-149727-5
Publisher’s Website:   www.mhprofessional.com/product.php?cat=106&isbn=0071497277&cat=106
Author’s Website:   www.laermer.com/2008/04/11/todays-the-day
Amazon Website:  www.amazon.com/2011-Trendspotting-Decade-Richard-Laermer/dp/0071497277/ref=sr_1_3?ie=UTF8&s=books&qid=1205768863&sr=8-3

3/27/08
The Seven Triggers to YES (The new science behind influencing people's decisions.).
By: Russell H. Granger
Rating: 4.8 Stars (out of 5) Reference: McGraw-Hill, New York, 2008
ISBN-13: 978-0-07-154437-5
Publisher's Website: www.mhprofessional.com/product.php?isbn=0071544372
Author's Website: www.seventriggers.com

2/6/08
The Inside Advantage (The strategy that unlocks the hidden growth in your business).
By: Robert H. Bloom, with Dave Conti
Rating: 4.5 Stars (out of 5)
Reference:  McGraw-Hill, New York,  2008
ISBN-10:  0-07-149569-X
Publisher’s Website: /www.mhprofessional.com/product.php?isbn=007149569X
Author’s Website:www.insideadvantage.org

1/10/08
Made to Stick (Why some ideas survive and others die).
By: Chip Heath & Dan Heath
Rating: 5.0 Stars (out of 5)
Reference:  Random House, New York,  2007
ISBN:  978-1-4000-6428-1
Publisher’s Website: www.randomhouse.com/catalog/display.pperl?isbn=9781400064281

11/07/07
Influencer (The power to change anything).
By: Kerry Patterson, Joseph Grenny, David Maxfield, Ron McMillan, Al Switzler
Rating: 4.8 Stars (out of 5)
Reference:  McGraw-Hill, New York,  2007
ISBN 10:  0-07-148499-X
Publisher’s Website:  www.mhprofessional.com/product.php?isbn=007148499X

If you want a quick video promo overview, go to:  www.youtube.com/watch?v=l4g_xxguWzI

If you want to see the self-assessment tool and blog, go to:  www.influencerbook.com/home

10/11/07
What Sticks (Why most advertising fails and how to guarantee yours succeeds).
By: Rex Briggs & Greg Stuart
Rating: 4.6 Stars (out of 5)
Reference:  Kaplan Publishing, New York,  2006
ISBN 10:  1-4195-8433-2
Publisher’s Website:  http://www.kaplanpublishing.com/catalog/templates/product.jhtml?PRODID=kprod9781419584336&rcid=T00040000
Author’s Website:  http://www.whatsticks.net

8/22/07
Truth (The New Rules for Marketing in a Skeptical World).
By: Lynn upshaw
Rating: 5.0 Stars (out of 5)
Reference:  AMACOM, New York , N.Y,  2007
ISBN 10:  0-8144-7376-4
Publisher’s Website:  http://www.amanet.org/books/catalog/0814473768.htm
Author’s Website:  http://www.brandbuilding.com/index.php

7/19/07
We’re All Journalists Now (The Transformation of the Press and Reshaping of the Law in the Internet Age).
By: Scott Grant
Rating: 4.3 Stars (out of 5)
Reference:  Free Press, Simon & Schuster, 2007
ISBN 10:  0-7432-9926-4
Publisher’s Website:  http://www.simonsays.com/content/book.cfm?tab=1&pid=534419

3/29/07
How to Win Friends & Influence People.
By: Dale Carnegie
Rating: 4.9 Stars (out of 5)
Reference:  Pocket Books by Simon & Schuster, 1982
ISBN 10:  0-671-72365-0
Amazon Link:   http://www.amazon.com/How-Win-Friends-Influence-People/dp/0671723650

2/15/07
The Triple Bottom Line (How today’s best-run companies are achieving economic, social and environmental success - and how you can too).
By: Andrew W. Savitz with Karl Weber
Rating: 4.7 Stars (out of 5)
Reference:  Jossey-Bass, San Francisco, 2006
ISBN 10:  0-7879-7907-4
Publisher’s Link: http://www.josseybass.com/WileyCDA/WileyTitle/productCd-0787979074.htm

12/20/06
Negotiate and WIN (Proven strategies from the NYPD’s top hostage negotiator).
By: Dominick J. Misino (with Jim DeFelice)
Rating: 5.0 Stars (out of 5)
Reference: McGraw-Hill, New York, 2004
ISBN: 0-07-142803
Publisher's Link: http://mhprofessional.com/product.php?isbn=0071428038

11/30/06
Results Without Authority (Controlling a Project when the Team Doesn’t Report to You).
By: Tom Kendrick
Rating: 4.0 Stars (out of 5)
Reference: AMAMCOM Books, New York, 2006
ISBN 10: 0-8144-7343-1
Publisher's Link: http://www.amanet.org/books/catalog/0814473431.htm

10/26/06
Shaping the Game (The New Leader's Guide to Effective Negotiating).
By: Michael Watkins
Rating: 4.8 Stars (out of 5)
Reference: Harvard Business School Press, Boston, Mass., 2006
ISBN 10: 1-4221-0252-1
Publisher's Link: http://harvardbusinessonline.hbsp.harvard.edu/b01/en/common/item_detail.jhtml;jsessionid=HWAO0LRRV2RTYAKRGWDR5VQBKE0YIISW?id=2521
Author's Link: http://www.genesisadvisers.com/about_michael.php

10/5/06
Being Right is Not Enough (What Progressives Must Learn From Conservative Success).
By: Paul Waldman
Rating: 4.0 Stars (out of 5)
Reference: John Wiley & Sons, New Jersy, 2006
ISBN 10: 0-471-78960-7
Publisher's Link: http://ca.wiley.com/WileyCDA/WileyTitle/productCd-0471789607,descCd-description.html?print=true
Author's Link: http://www.beingrightisnotenough.com/

9/6/06
Robin Hood Marketing (Stealing Corporate Savvy to Sell Just Causes).
By: Katya Andresen
Rating: 4.8 Stars (out of 5)
Reference: Jossey-Bass, San Francisco, 2006
ISBN 10: 0-7879-8148-6
Publisher's Link: http://www.josseybass.com/WileyCDA/WileyTitle/productCd-0787981486.html

6/16/06
John F. Kennedy on Leadership (The Lessons and Legacy of a President).
By: John A. Barnes
Rating: 5.0 Stars (out of 5)
Reference: AMAMCOM, New York, N.Y., 2005
ISBN: 0-8144-0834-6
Publisher' s Link: http://www.amanet.org/Books/catalog/0814408346.htm

5/31/06
The Art of Connecting (How to Overcome Differences, Build Rapport, and Communicate Effectively with Anyone).
By: Claire Raines & Lara Ewing
Rating: 5.0 Stars (out of 5)
Reference: AMACOM, New York, 2006
ISBN-10: 0-8144-0872-9
Publisher's Link: http://www.amanet.org/books/catalog/0814408729.htm

5/11/06
Designing Brand Identity (A Complete Guide to Creating, Building, and Maintaining Strong Brands) Second Edition.
By: Alina Wheeler
Rating: 5.0 Stars (out of 5)
Reference: John Wiley & Sons,Inc, New Jersey, 2006
ISBN-10: 0-471-74684-3
Publisher's Link: http://ca.wiley.com/WileyCDA/WileyTitle/productCd-0471746843.html

4/20/06
The Zen of Fund-Raising (89 Timeless Ideas to Strengthen and Develop Your Donor Relations).
By: Ken Burnett
Rating: 4.9 Stars (out of 5)
Reference: Jossey-Bass, San Francisco, CA, 2006
ISBN-10: 0-7879-8314-4
Publisher's Link: http://www.josseybass.com/WileyCDA/WileyTitle/productCd-0787983144.html

4/6/06
Hard Facts, Dangerous Half-Truths & Total Nonsense (Profiting from Evidence-Based Management).
By: Jeffrey Pfeffer & Robert I. Sutton
Rating: 4.5 Stars (out of 5)
Reference: Harvard Business School Press, Boston, Mass., 2006
ISBN-10: 1-59139-862-2
Publisher's Link: http://harvardbusinessonline.hbsp.harvard.edu/b01/en/common/item_detail.jhtml;jsessionid=AY45WL0DQT1V2AKRG5DCELQBKE12GISW?id=8622

3/16/06
Naked Conversations (how blogs are changing the way businesses talk with customers).
By: Robert Scoble and Shel Isreal
Rating: 4.8 Stars (out of 5)
Reference: John Wiley & Sons, Inc., New Jersey; 2006
ISBN-10: 0-471-74719-X
Publisher's Link: http://ca.wiley.com/WileyCDA/WileyTitle/productCd-047174719X.html
Naked Conversations website: http://www.nakedconversations.com
Scoble's Blog: http://www.scobleizer.com

2/2/06
Think!! (Why Crucial Decisions Can't Be Made in the Blink of an Eye).
By: Michael R. LeGault
Rating: 4.6 Stars (out of 5)
Reference: Threshold Editions (Simon & Schuster), New York 2006
ISBN: 1-4165-2738-2
Publisher's Link: http://www.simonsays.com/content/book.cfm?sid=33&pid=515115

1/11/06
Don't think of an elephant! (Know your values and frame the debate: the essential guide for progressives).
By: George Lakoff
Rating: 5.0 Stars (out of 5)
Reference: Chelsea Green Publishing, White River Junction, Vermont, 2004
ISBN: 1-931498-71-7
Publisher's Link: http://www.chelseagreen.com/2004/items/elephant

3/29/05
The 5 Paths To Persuasion (The Art of Selling Your Message).
By: Robert B. Miller & Gary A. Williams
Rating: 4.7 Stars (out of 5)
Reference: Time Warner Book Group, New York, N.Y., 2004
ISBN: 0-446-53239-8
Publisher’s Link: www.twbookmark.com/books/81/0446532398/index.html

2/8/05
The Science of Influence (How to Get Anyone to Say YES in 8 Minutes or Less!).
By: Kevin Hogan
Rating: 4.7 Stars (out of 5)
Reference: John Wiley & Sons Inc., Hoboken, New Jersey, 2004
ISBN: 0-471-67051-0
Publisher's Link: http://ca.wiley.com/WileyCDA/WileyTitle/productCd-0471670510.html
Author's Link: http://www.kevinhogan.com/index.htm

12/13/04
The Naked Corporation (How the Age of Transparency will Revolutionize Business).
By: Don Tapscott & David Ticoll
Rating: 4.7 Stars (out of 5)
Reference: Penguin Canada, Toronto, 2003.
ISBN: 0-14-301636-9
Publisher's Link: http://www.penguin.ca/nf/Book/BookDisplay/0,,0_0143016369,00.html
Author's Link: http://www.nakedcorporation.com

11/1/04
The Politics of Deceit.
By: Glenn W. Smith
Rating: 4.8 Stars (out of 5)
Reference: John Wiley & Sons Inc., Hoboken, New Jersey.
ISBN: 0-471-66763-3
Publisher's Link: http://www.wiley.com/WileyCDA/WileyTitle/productCd-0471667633.html

10/4/04
Shut Up, Stop Whining & Get a Life (A kick-butt approach to a better life).
By: Larry Winget
Rating: 4.8 Stars (out of 5)
Reference: John Wiley & Sons Inc., Hoboken, New Jersey.
ISBN: 0-471-65465-5
Publisher's Link: http://www.wiley.com/WileyCDA/WileyTitle/productCd-0471654655.html

8/23/04
Connecting the Dots (Aligning Projects with objectives in unpredictable times).
By: Cathleen Benko & F. Warren McFarlan
Rating: 4.3 Stars (out of 5)
Reference: Harvard Business School Press, Boston, 2003
ISBN: 1-57851-877-6
Publisher's Link: http://harvardbusinessonline.hbsp.harvard.edu/b02/en/common/item_detail.jhtml;jsessionid=Z0KGIWHRGTP4ECTEQENR5VQKMSARUIPS?id=8776

8/2/04
The 22 Irrefutable Laws of Advertising (and when to violate them).
By: Michael Newman
Rating: 5.0 Stars (out of 5)
Reference: John Wiley & Sons (Asia) Pte Ltd, 2004
Library of Congress Catalogue #: 0470-82106-x
Publisher's Link: www.wiley.com/WileyCDA/WileyTitle/productCd-047082106X.html

7/5/04
The Underdog Advantage (Using the power of insurgent strategy to put your business on top).
By: David Morey & Scott Miller
Rating: 4.6 Stars (out of 5)
Reference: McGraw-Hill, New York, 2004
ISBN: 0-07-143919-6
Publisher's Link: (This link is not all that revealing about the book content, but it's all there is…)
http://books.mcgraw-hill.com/cgi-bin/pbg/0071439196?mv_session_id=3nNjJBtH&mv_pc=2&sectioncode=#description

6/7/04
Death by Meeting.
By: Patrick Lencioni
Rating: 4.0 Stars (out of 5)
Reference: Jossey-Bass, San Francisco, 2004
ISBN: 0-7879-6805-6
Publisher's Link: www.josseybass.com/WileyCDA/WileyTitle/productCd-0787968056.html

5/17/04
Brand Portfolio Strategy.
By: David A. Aaker
Rating: 4.8 Stars (out of 5)
Reference: Free Press, New York, 2004
ISBN: 0-7432-4938-0
Publisher's Link: www.simonsays.com/content/content.cfm?sid=33&pid=423506

5/3/04
The New Solution Selling.
By: Keith M. Eades
Rating: 4.0 Stars (out of 5)
Reference: McGraw Hill Books, New York, 2004
ISBN: 0-07-143539-5
Publisher's Link: http://books.mcgraw-hill.com/cgi-bin/pbg/0071435395?mv_session_id=YuXBgxpJ&mv_pc=5&sectioncode=
Author's corporate website: http://www.solutionselling.com/welcome.php
Check out Amazon's reviews: http://www.amazon.com/exec/obidos/tg/detail/-/0071435395/102-5909882-6835337?v=glance&vi=customer-reviews

4/5/04
The End of Detroit (How the Big Three Lost Their Grip on the American Car Market).
By: Micheline Maynardi
Rating: 4.6 Stars (out of 5)
Reference: Currency Book by Doubleday, New York, 2003
ISBN: 0-385-50769-0
Publisher's Link: www.randomhouse.com/catalog/display.pperl?0385507704

3/15/04
The Third Opinion (How Successful Leaders Use Outside Insight to Create Superior Results).
By: Dr. Saj-nicole A. Joni
Rating: 5.0 Stars (out of 5)
Reference: The Penguin Group, New York, March 2004
ISBN: 1-59184-009-0
Publisher's Link: http://us.penguingroup.com/Book/BookFrame/0,1007,,00.html?id=1591840090
Author's Link: http://www.cambridgeinternationalgroup.com/default.htm

2/16/04
United We Brand.
By: Mike Moser
Rating: 4.8 Stars (out of 5)
Reference: Harvard Business School Press, Boston, 2003
ISBN: 1-57851-798-2
Publisher's Link: www.hbs.org -- or you can do a Google search on the title and pick up reviews and ordering information.

1/19/04
What Matters Most. (How a Small Group of Pioneers Is Teaching Social Responsibility to Big Business, and Why Big Business is Listening).
By: Jeffrey Hollender and Stephen Fenichell
Rating: 4.5 Stars (out of 5)
Reference: Basic Books, 2004
ISBN: 0-7382-0902-3
Publisher's Link: www.perseusbooksgroup.com/perseus-cgi-bin/display/0-7382-0902-3

12/8/03
Working the Room.
By: Nick Morgan
Rating: 4.8 Stars (out of 5)
Reference: Harvard Business School Press, Boston, Mass., 2003
ISBN: 1-57851-819-9
Publisher's Link: http://harvardbusinessonline.hbsp.harvard.edu/b01/en/common/item_detail.jhtml;jsessionid=1WXFBMCVMMDTQCTEQENR5VQKMSARUIPS?id=8199
Author's Link: http://www.publicwords.com/nick.htm

11/10/03
Media Training 101: A Guide to Meeting the Press.
By: Sally Stewart
Rating: 4.5 Stars (out of 5)
Reference: John Wiley & Sons, 2004.
ISBN: 0-471-27155-1
Publisher’s Link: www.wiley.com/WileyCDA/WileyTitle/productCd-0471271551.html

10/27/03
The Transparency Edge. (How Credibility Can Make or Break You in Business).
By: Barbara Pagano and Elizabeth Pagano
Rating: 5.0 Stars (out of 5)
Reference: McGraw-Hill, New York, 2004 (no, this is not a typo)
ISBN: 0-07-142254-4
Publisher’s Link: http://books.mcgraw-hill.com/cgi-bin/pbg/0071422544?mv_session_id=8Gg8TQmP&mv_pc=1&sectioncode=#description
Author’s Link: www.transparencyedge.com

10/14/03
Since Strangling Isn’t an Option…
By: Sandra A. Crowe
Rating: 4.0 Stars (out of 5)
Reference: Perigree Books, New York, 1999
ISBN: 0-399-52540-8
Publisher’s Link: This book is published by a Penguin subsidiary – and is a poor website. Check it out on Amazon.com to read some excerpts.
Author’s Link: www.pivpoint.com/welcome.htm

9/29/03
The Ten Demandments (Rules to live by in the age of the demanding customer).
By: Kelly Mooney with Laura Bergheim
Rating: 5.0 Stars (out of 5)
Reference: McGraw-Hill, U.S.A., 2002
ISBN: 0-07-138739-0 (HC)
Publisher’s Link: books.mcgraw-hill.com/cgi-bin/pbg/searchresult.html?q=ten+demandments&x=9&y=8
Author’s Link: www.resource.com/perspective/10d.php (for an excerpt of the book)

8/11/03
New Consumer Marketing (Managing a Living Demand System).
By: Susan Baker
Rating: 4.5 Stars (out of 5)
Reference: John Wiley & Sons, West Sussex, England, 2003
ISBN: 0470-84482-5
Publisher's Link: www.wiley.com/WileyCDA/WileyTitle/productCd-0470844825.html
Author's Link: www.new-marketing.org

7/21/03
Off With Their Heads (Traitors, Crooks and Obstructionists in American Politics, Media and Business).
By: Dick Morris
Rating: 4.7 Stars (out of 5)
Reference: Regan Books/Harper Collins, New York, 2003
ISBN: 0-06-055928-4
Publisher's Link: www.harpercollins.com/catalog/book_xml.asp?isbn=0060559284

7/7/03
Strategic Management in the Knowledge Economy.
By: Marius Liebold, Gilbert Probst, Michael Gibbert
Rating: 4.8 Stars (out of 5)
Reference: J. Wiley & Publicis Kommunikations Agentur Publishing, Germany, 2002
ISBN: 3-89578-168-1
Publisher's Link: www.wiley-vch.de/publish/en/books/bySubjectBA00/ISBN3-89578-168-1/?sID=9dd4807376df9bbe20618c1fb0dd77b0


6/23/03
The Art of Waking People Up.
By: Kenneth Cloke & Joan Goldsmith
Rating: 4.7 Stars (out of 5)
Reference: Jossey Bass, San Francisco, CA, 2003
ISBN: 0-7879-6380-1
Publisher's Link:
www.josseybass.com/WileyCDA/WileyTitle/productCd-0787963801.html

6/9/03
Leadership Lessons of the Navy Seals
By: Jeff Cannon and Lt. Cmdr. Jon Cannon
Rating: 4.9 Stars (out of 5)
Reference: McGraw-Hill, New York, 2003
ISBN: 0-07-140864-9
Publisher's Link: www.mcgrawhill.ca/tpm (Enter: "leadership lessons" in the search box.)

5/26/03
Global Spin (The Corporate Assault on Environmentalism)
By: Sharon Beder
Rating: 4.7 Stars (out of 5)
Reference: Chelsea Green Publishing, Vermont, 2002
ISBN: 1-931498-08-3
Publisher’s Link: www.chelseagreen.com/Planet/GlobalSpin2.htm

5/12/03
Leading Out Loud (Inspiring Change Through Authentic Communication)
By: Terry Pearce
Rating: 4.9 Stars (out of 5)
Reference: Jossey-Bass, San Francisco, CA, 2003
ISBN: 0-7879-6397
Publisher’s Link: www.josseybass.com/WileyCDA/WileyTitle/productCd-0787963976.html
Authors’ Link: www.terrypearce.com

4/28/03
Digital Aboriginal (The Direction of Business Now: Instinctive, Nomadic and Ever-Changing)
By Mikela Tarlow (with Philip Tarlow)
Rating: 3.9 Stars (out of 5)
Reference: Warner Books, New York, 2002
ISBN: 0-446-52825-0
Publisher’s Link: www.twbookmark.com/books/3/1586212680/index.html
Authors’ Link: www.digitalaboriginal.com

4/14/03
The Art of Framing
By Gail T. Fairhurst & Robert A. Sarr
Rating: 4.7 Stars (out of 5)
Reference: Jossey-Bass (division of Wiley), San Francisco, CA, 1996
ISBN: 0-7879-0181-4
Publisher’s Link:
www.josseybass.com/cda/product/0,,0787901814,00.html

3/31/03
The Anatomy of Buzz
By Emanuel Rosen
Rating: 4.8 Stars (out of 5)
Reference: Currency/Doubleday (divisions of Random House), New York, 2000
ISBN: 0-385-49668-0
Publisher’s Link: www.randomhouse.com/doubleday/currency/catalog/display.pperl?isbn=0385496672

3/17/03
Intuition @ Work (& at home and at play)
By James Wanless
Rating: 4.5 Stars (out of 5)
Reference: Red Wheel/Weiser, Boston, 2002
ISBN: 1-59003-012-5
Publisher’s Link: www.redwheelweiser.com (no information on the site, but you can order a catalogue.)

3/3/03
How Companies Lie (Why Enron is just the tip of the iceberg)
By A. Larry Elliot & Richard J. Schroth
Rating: 3.8 Stars (out of 5)
Reference: Crown Publishing Group, a division of Random House, New York, 2002
ISBN: 0-609-61081-3
Publisher’s Link: www.randomhouse.com/crown/business/catalog/display.pperl?isbn=0609610813
PBS has useful link with more info about the book and related topics too: www.pbs.org/wgbh/pages/frontline/shows/regulation/etc/questions.html

2/17/03
Emotional Branding: the new paradigm for connecting brands to people
By Marc Gobé
Rating: 4.5 Stars (out of 5)
Reference: Allworth Press, New York, 2001
ISBN: 1-58115-078-4
Publisher’s Link: www.allworth.com/Catalog/BL184.htm
Author’s Link: www.emotionalbranding.com

1/6/03
Cyberbranding: Brand Building in the Digital Economy
By Deirdre Breakenridge
Rating: 4.5 Stars (out of 5)
Reference: Financial Times Prentice Hall, New Jersey, 2001
ISBN: 0-13-089710-8
Publisher’s Link: http://www.phptr.com/index.html (put the ISBN number in the “search” section to view the table of contents and sample chapter.)

12/16/02
Organization 21 C: Someday All Organizations Will Lead This Way
By Subir Chowdhury (Editor)
Rating: 4.8 Stars (out of 5)
Reference: Financial Times Prentice Hall, New Jersey, 2003
ISBN: 0-13-060314-7
Author’s Link: http://www.amsup.com/BIOS/subir.html
Publisher’s Link: http://www.phptr.com/index.html (put the ISBN number in the “search” section to view the table of contents and sample chapter.)

12/9/02
Stronger in the Broken Places
By Johan C. Aurik, Gillis J. Jonk, Robert E. Willen
Rating: 4.6 Stars (out of 5)
Reference: Times Books, Henry Holt & Co., New York, 2002
ISBN: 0-8050-7000
Authors’ Link: http://www.wittassociates.com/aboutus_jamesleewitt.html
Publisher’s Link: http://www.henryholt.com/searchnn.htm (you’ll need to search for the title at this website)
FEMA Link: http://www.fema.gov

12/2/02
Rebuilding the Corporate Genome
By Johan C. Aurik, Gillis J. Jonk, Robert E. Willen
Rating: 3.8 Stars (out of 5)
Reference: John Wiley & Sons, New Jersey, 2003
ISBN: 0-471-25076-7
Author's Link: http://www.atkearney.nl/rcg
Publisher's Link: http://www.wiley.com/cda/product/0,,0471250767,00.html

11/25/02
The Ten Demandments
By Kelly Mooney, with Laura Begheim
Rating: 4.8 Stars (out of 5)
Reference: McGraw-Hill, New York, 2002
ISBN: 0-07-138739-0
Author's Link: www.tendemandments.com

11/18/02
Leading the Revolution
By Gary Hamel
Rating: 4.7 Stars (out of 5)
Reference: Plume – Penguin Putnam Publishing, New York, 2002
ISBN: 0-452-28324-8
Author's Link: www.leadingtherevolution.com
Publisher's Link: www.penguinputnam.com/Book/BookFrame/0,1007,,00.html?id=0452283248

11/12/02
The McKinsey Mind
By Ethan M. Rasiel and Paul N. Friga
Rating: 4.7 Stars (out of 5)
Reference: McGraw Hill, New York, 2002
ISBN: 0-07-137429-9
Publisher's Link: http://books.mcgraw-hill.com/cgi-bin/pbg/0071405542.html (for e-book)

11/4//02
Everybody's Businessl
By David Grayson and Adrian Hodges (foreword by HRH The Prince of Wales)
Rating: 4.8 Stars (out of 5)
Reference: DK Publishing, NY, 2002
ISBN: 0-7894-8391-2
Publisher's Link: http://uk.dk.com/Book/BookFrame?cs=11&id=0751336777 (Note: the publisher very thoughtfully provides links to the associates.)
Author's Link:
Adrian Hodges - http://www.pwblf.org
David Grayson - http://www.eppa.com

10/28//02
Making It Personal
By Bruce Kasanoff
Rating: 4.5 Stars (out of 5)
Reference: Perseus Publishing; Cambridge, MA; 2001
ISBN: 0-7382-0536-2
Publisher's Link: www.perseuspublishing.com/focus1.asp?ISBN1=0738207799
Author's Link: www.makingitpersonal.net

09/30//02
Return on Imagination
By Tom Wujec and Sandra Muscat
Rating: 3.5 Stars (out of 5)
Reference: Financial Times/Prentice Hall; Toronto; 2002
ISBN: 0-13-062285-0
Publisher's Link: www.pearsontech.ca (Website is terrible - difficult to find book; not sales/service-oriented at all.)
Author's Link: www.ideakit.com

09/23//02
The Fall of Advertising & The Rise of PR
By Al Ries & Laura Ries
Rating: 4.5 Stars (out of 5)
Reference: HarperCollins Publishers Inc., New York, NY 10022
ISBN: 0-06-008198-8
Publisher's Link: http://www.harpercollins.com/catalog/book_xml.asp?isbn=0060081988
Author's Link: http://www.ries.com

09/16/02
The Anatomy of Buzz
By Emanuel Rosen
Rating: 4.5 Stars (out of 5)
Reference: Currency Book by Doubleday/Random House Inc., New York, NY 10036
ISBN: 0-385-49668-0
Publisher's Link: http://www.randomhouse.com/catalog/display.pperl?0385496680

09/09/02
Nobody in Charge: Essays on the Future of Leadership
By Harlan Cleveland
Rating: 3.75 Stars (out of 5)
Reference: John Wiley & Sons, San Francisco, CA, 2002
ISBN: 0787961531
Publisher's Link: http://www.wiley.com/cda/product/0,,0787961531,00.html

08/19/02
Managing for the Short Term (The New Rules for Running a Business in a Day-to-Day World)
By Chuck Martin
Rating: 5.0 Stars (out of 5)
Reference: Currency Books (a division of Doubleday which is a division of Random House - is this like the little fishes being swallowed by a series of larger fishes or what?), New York: 2002
ISBN: 0-385-50435-7
Publisher's Link: http://www.currencybooks.com
Author's Link: http://www.netfutureinstitute.com

08/12/02
Media Unlimited (How the Torrent of Images and Sound Overwhelms Our Lives)
By Todd Gitlin
Rating: 5.0 Stars (out of 5)
Reference: Metropolitan Books, Henry Holt & Company, New York: 2001
ISBN: 0-8050-4898-7
Publisher's Link: www.henryholt.com (search for Gitlin)
Author's Link: http://www.nyu.edu/gsas/dept/journal/Faculty/bios/gitlin.htm

08/06/02
Global Spin (The Corporate Assault on Environmentalism)
By Sharon Beder
Rating: 4.75 Stars (out of 5)
Reference: Green Books, Chelsea Green Publishing Co.: 2002
ISBN: 1-931498-08-3
Publisher's Link: www.chelseagreen.com/Planet/GlobalSpin2.htm

07/29/02
Trust Us, We're Experts
By Sheldon Rampton and John Stauber
Rating: 4.75 Stars (out of 5)
Reference: Jeremy P. Archer/Putnam: 2002
ISBN: 1-58542-139-1
Publisher's Link: http://www.penguinputnam.com (and search for Trust Us, We're Experts)

07/22/02
The Six Sigma Way
By Peter S. Pande, Robert P. Neuman, Roland R. Cavanagh
Rating: 4.25 Stars (out of 5)
Reference: McGraw-Hill, 2000
ISBN: 0-07-135806-4
Publisher's Link: http://books.mcgraw-hill.com (McGraw-Hill has given this simpler way of going into their website for books; they had been suggesting www.mcgraw-hill.com)

07/15/02
The Seven Strategies of Master Negotiators
By Dr. Brad McRae
Rating: 4.5 Stars (out of 5)
Reference: McGraw-Hill Ryerson; 2002
ISBN: 007-089887-1
Publisher's Link: The publisher "says" their link is: www.mcgrawhill.com But good luck with finding it, because we couldn't find the book anywhere in five minutes. Bad website.
Author's Link (much better that McGraw Hill): www.bradmcrae.com

07/02/02
businessThink
By Dave Marcum, Steve Smith and Mahan Khalsa
Rating: 4.8 Stars (out of 5)
Reference: John Wiley & Sons Inc.; 2002
ISBN: 0-471-21993-2
Publisher's Link: http://www.wiley.com/cda/product/0,,0471219932,00.html
Author's Links: http://www.franklincovey.com/businessthink/index.html

06/24/02
Reputation Marketing
By Joe Marconi
Rating: 3.5 Stars (out of 5)
Reference: McGraw-Hill; 2001
ISBN: 00658-01429-3
Publisher's Link (American Marketing Association):
http://ecommerce.ama.org/bookstore/booklist.cfm?Category=New%20Releases

06/17/02
E-Volve-or-Die.com
By Mitchell Levy
Rating: 4.5 Stars (out of 5)
Reference: New Riders Publishing, Indianapolis, Ind.; 2001
ISBN: 07357-1028-7
Publisher Link: www.newriders.com (search for Mitchell Levy)
Author's Links: www.ecmtraining.com/sjsu/faculty.htm#mitchell

06/10/02
Dialogue (and the Art of Thinking Together)
By William Isaacs
Rating: 4.0 Stars (out of 5)
Reference: Doubleday/Random House, New York, 1999
ISBN: 0-385-47999-9
Link: www.fastcompany.com/online/28/dialogue.html
(Regrettably, the publisher's link is not useful and there was no functional author link we could find.)

06/03/02
The Bad Attitude Survival Guide (Essential Tools for Managers)
By Harry Chambers
Rating: 4.5 Stars (out of 5)
Reference: Perseus Books, Cambridge, MA; 1998
ISBN: 0-201-31146-1
Link: www.perseusbooks.com

05/27/02
The Positive Power of Negative Thinking
By Julie K Norem
Rating: 3.5 Stars (out of 5)
Reference: Basic Books (Perseus Book Group); 2001; Cambridge, Mass.
ISBN: 0-465-05138-3
Link: www.defensivepessimism.com

05/13/02
Throwing the Elephant (Zen and the Art of Managing Up)
by Stanley Bing
Rating: 4.5 Stars (out of 5)
Reference: HarperBusiness (Harper Collins); 2002; New York, New York
ISBN: 0-06-018861-8
Publisher Link:
www.harpercollins.com/catalog/book_xml.asp?isbn=0060188618
Author Link (Fortune Magazine):
www.fortune.com/indexw.jhtml?channel=artcol.jhtml&doc_id=207871

05/06/02
Differentiate or Die by Jack Trout with Steve Rivkin
Rating: 4.0 Stars (out of 5)
Reference: John Wiley & Sons, Inc., New York, New York
ISBN: 0-471-35764-2
Link: www.troutandpartners.com/index.asp

04/29/02
Dot Vertigo: Doing Business in a Permeable World by Richard Nolan
Rating: 4.0 Stars (out of 5)
Reference: John Wiley & Sons, New York, Toronto; 2001
ISBN: 0-471-41529-4
Link: www.wiley.com/cda/product/0,,0471415294,00.html

04/22/02
The Art of Cause Marketing by Richard Earle
Rating: 4.5 Stars (out of 5)
Reference: NTC Business Books, Chicago, Illinois; 2000
ISBN: 0-658-00122-1

04/15/02
Cultivating Communities of Practice by Etienne Wenger, Richard McDermott, William Snyder
Rating: 4.0 Stars (out of 5)
Reference: Harvard Business School Press, Boston, Mass.
ISBN: 1-57851-330-8
Link: www.cultivatingcommunities.com
Publishing Link: www.hbsp.harvard.edu/hbsp/prod_detail.asp?3308

04/08/02
What the CEO Wants You to Know by Ram Charan
Rating: 4.0 Stars (out of 5)
Reference: Crown Business, Random House, N.Y., 2001
ISBN: 0-609-60839-8
Link: http://www.randomhouse.com/crown/business/charan.html
(Interview with Charan)

04/01/02
Winning the Influence Game by Michael Watkins, Mickey Edwards and Usha Thakrar
Rating: 4.5 Stars (out of 5)
Reference: John Wiley & Sons, 2001
ISBN: 0-471-38361-9

03/20/02
e-topia by William J. Mitchell
Rating: 4.5 Stars (out of 5)
Reference: MIT Press, Cambridge, Ma., 1999
ISBN: 0-262-13355-5
Link: www.bkpub.com

03/13/02
Pocket Pal by International Paper Inc.
Rating: 4.5 Stars (out of 5)
Reference: International Paper Inc.
ISBN: Not applicable. Call 1-800-854-3212

03/06/02
The Power of Positive Confrontation by Barbara Pachter with Susan Magee
Rating: 3.5 Stars (out of 5)
Reference: Marlow & Company, New York, NY, 10003
ISBN: 1-56924-679-3

02/27/02
Buck Up, Suck Up…
And Come Back When You Foul Up (12 Winning Secrets from the War Room) by James Carville and Paul Begala
Rating: 5.0 Stars (out of 5)
Reference: Simon & Schuster, New York, NY, 10020
ISBN: 0-7432-2422-1

02/20/02
Mars and Venus in the Workplace by John Gray, Ph.D.
Rating: 3.0 Stars (out of 5)
Reference: Harper Collins Publishers, New York, NY, 2002
ISBN: 0-06-019796-X

02/13/02
The Natural Step for Business by Brian Nattras & Mary Altomare
Rating: 4.0 Stars (out of 5)
Reference: New Society Publishers, Gabriola, B.C., 1999;
ISBN 0-86571-384-7

02/06/02
It's not the BIG that eat the SMALL... it's the FAST that eat the SLOW (How to Use Speed as a Competitive Tool in Business) by Jason Jennings & Laurence Haughton
Rating: 4.0 Stars (out of 5)
Reference: Harper Business Publishers, N.Y., 2000;
ISBN 0-06-662053-8